The denim round up

men's jeans

This season, COS have launched their best denim collection yet, featuring new styles and washes alongside more sustainably sourced fabrics. Here, head of menswear, Christophe Copin shares his highlights from the collection. 

Over the years, denim has grown in sartorial significance, becoming a modern wardrobe hero. Traditional workwear designs, such as overshirts and denim jackets, are now casual mainstays, while a range of jean washes and fits mean they can be worn for work, weekends and everywhere in between. Denim production is changing, too. Denim’s environmental impact has demanded brands to sit up, take note and offer more sustainably made designs that will stand the test of time. 

‘This season, all the denim in our collection is made from pre- and post-consumer recycled c

‘This season, all the denim in our collection is made from pre- and post-consumer recycled cotton.’ 


With this in mind, it’s no surprise that COS is taking denim to new heights. The latest collection features a selection of new styles, cuts and washes, with a firm focus on more sustainably sourced materials. ‘This season, all of the denim in our collection is made from 100% pre- and post-consumer waste,’ explains COS head of menswear Christophe Copin. ‘But attention to detail still remains as important as ever. We focus on the fit and special details to give each piece its own identity.’ 
 
With the collection ready to take your denim wardrobe into a new – and better – era, we caught up with Christophe to take us through the key pieces and tell us what makes them special. 

men's denim shirt
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The denim overshirt

‘A modern wardrobe essential, our new overshirt is a lightweight alternative to the denim jacket. Cut for a relaxed fit, it features modern touches, like the top zip fastening, to sharpen the silhouette. It’s also crafted from recycled cotton, which makes use of waste materials from the production process and unused garments. This season, we’ve introduced a new washed black finish, which has a slight vintage feel.’

men's jeans
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The relaxed-fit jean

‘These jeans are a completely new cut for us at COS, wide on the leg and with a cropped length. They have a classic 5-pocket design and are made from 100% recycled cotton. Plus, they’re rivet-free – meaning they’re easier to recycle, if you do decide to part ways…’

men's jeans
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men's denim
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The flared jean

‘The flared-leg jean is our most fashion-forward design. We focused on perfecting the shape to give it a more approachable feel. Cut for high-rise fit, they have a loose leg that flares out towards the hem. They’re crafted from 100% recycled cotton and come in two staple denim shades: mid blue and black.’

mens denim
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The zip-up denim jacket

‘Inspired by the traditional workwear jacket, this piece has a functional design with minimal hardware. It features two large patch pockets at the chest and a zip fastening instead of buttons for a clean finish.’

mens denim
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